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I had a lot more fun at a Google event tonight than I have at other events in a long time. I got to check out Google Wave (and can’t wait to get my invite), drink Google-colored cocktails with fluorescent ice cubes, listen to a panel with iJustine, and hang out with some of my colleagues from work. The most interesting practical lesson was listening to iJustine and some of her YouTube peers talk about what it’s like to get pitched by brands. One overarching theme was that it’s a give and take. Brands that are interesting and resonate with iJustine and her peers can have great ...read more
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By Colum Murphy
As I mentioned in my last post, last month I spent a week in nearby Guangdong province on a tour for foreign and local media organized by the provincial government. The highlight of the week was definitely our meeting with the Chinese Communist Party’s party-secretary for Guangdong province, Wang Yang. As BusinessWeek suggests, Wang Yang is a “rising star” in the country’s leadership.
Mr. Yang has been building a reputation for being progressive and media-friendly for a number of years now. Before coming to Guangdong, he held a senior ...read more
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Maria Shriver’s Meet the Press interview on her uncle, Ted Kennedy, was so moving. From a media standpoint, she did a great job of succinctly building some very powerful images and emotions in a really eloquent way. In particular, I liked the themes behind constant reinvention like perseverance and passion to do the best with the cards that life deals. She reminded us that both her uncle and her mom overcame multiple obstacles over the course of their lives and that their ongoing perseverance in remaining focused make them testaments to how long it takes to make a difference.
Whenever I see Maria Shriver, I always remember how a Georgetown professor once ...read more
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I am so thrilled to have Colum back that I can even overlook the parts where he gives me a hard time for being a workaholic. I missed our regular Global Brain Candy exchange on the state of the media in Asia. Even though I won’t argue with him that it wouldn’t hurt to slow down and smell the flowers every now and then, I can completely relate to his metaphor of blogging and going to the gym. I have had a really hard time getting back into gear myself after my vacation (hence some slow down lately with entries from me)! Anyway, here ...read more
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Late yesterday, I wrote about how I was getting into giveaways since I was starting to pay more attention to them as effective tools for helping companies achieve goals and also as opportunities for me to win free goodies. The Wall Street Journal also started noticing them and published an article in today’s issue, “Contests and Giveaways Move To New, Fast Terrain of Twitter.” It offers a great overview of how giveaways work and some of the traction that new businesses and Web sites can generate through dynamic giveaways over Twitter. Surfing the Web is such a seamless experience that I don’t remember how I found ...read more
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I signed up for my first giveaway last week to win a BlackBerry Storm at gdgt! I’m not really into giveaways, but I’ve started to pay more attention to them now that I’m seeing how they help businesses, Web sites and people reach their objectives. Gdgt is “a new kind of technology site — a social gadget platform that enables you to connect with the community through your gadgets, and connect with your gadgets through the community,” according to the site. Gdgt needs to build a community, and offering the giveaway in exchange for registering is going to help it build followers, initially at least.
The concept of giving something ...read more
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Since I tend to consume most news online or on TV, it’s a little cathartic during the rare times that I get to read hard copies of print publications. This often happens when airlines give away complimentary copies, and I actually sit down and page through articles quickly while on the plane.
On the way back to NYC, I flipped through the Financial Times. I got to read a piece on one of my latest favorite bloggers, Fred Wilson, a VC and principal of Union Square Ventures. In his blog, Musings from a VC in New York, Wilson shares his insights related ...read more
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After my last entry, I now realize that it was ambitious for me to think that I would find the time and energy to write while on vacation! Over the last week, I thought about some possible entries and media tidbits to share, but it was tough to sit down and put “pen to paper.” The sweltering heat in Madrid squashed any motivation to be overly productive (although I managed to read a lot!). When it wasn’t hot, I was spending time with friends meandering around the neighborhoods or catching up at outdoor terraces. In London, I was on the go checking out the city almost ...read more
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Team meeting is a formal way for saying how Colum and I are coincidentally both passing through the great city of Madrid at the same time! In addition to Colum, I’ll also be catching up with some buddies in the PR/media world, so I may have some updates on the news flow in the Spanish-speaking world.
In the meantime, Claire Miller’s New York Times piece on “Spinning the Web: P.R. in Silicon Valley” seems to be shared all over the place. I’m still catching up with the commentary that it has generated but may have something on that as well in a later ...read more
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