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Learning at a Google Sandbox Event

I had a lot more fun at a Google event tonight than I have at other events in a long time. I got to check out Google Wave (and can’t wait to get my invite), drink Google-colored cocktails with fluorescent ice cubes, listen to a panel with iJustine, and hang out with some of my colleagues from work. The most interesting practical lesson was listening to iJustine and some of her YouTube peers talk about what it’s like to get pitched by brands. One overarching theme was that it’s a give and take. Brands that are interesting and resonate with iJustine and her peers can have great ...read more

October 28th, 2009 | Tags: , , , | Category: Media Corner | 6 comments
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Issues of the Shifting Media Landscape Permeate Asia Too

Colum features the challenges investigative journalism is facing in Asia and notes the similarities with the murphy_columU.S. and European markets, highlighting that the borderless Internet has made this more of a worldwide versus national or local issue.

THE theme of old versus new world of journalism came up again at a panel discussion at the FCC that was ambitiously titled “Media Roundtable: Journalism 2009 and Onwards.” Steve Vines, a long-time journalist and entrepreneur moderated the panel, which included: Philip Bowring, a columnist with the International Herald Tribune and former editor of the Far Eastern Economic Review (i.e., the magazine I work ...read more

June 15th, 2009 | Tags: , , | Category: Media Corner, Worldwide Trends | Leave a comment
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So Much of Social Media is About Going Back to the Basics

Mashable, a social media guide, posted a piece entitled, “Everything I Need to Know About Twitter I Learned in J School.”  I can’t agree more that tools for navigating old world media can be just as relevant in the new world media.  At the end of the day, people still seek to bridge connections in interesting and relevant ways.  I’ll never forget when I wrote my first pitch to a blogger, and she wanted more information on my story.  That was the first big win!  I then emailed it one of my blog pitcher extraordinaire colleagues, and it got even better.  When I saw him ...read more

June 6th, 2009 | Tags: | Category: Media Corner | Leave a comment